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Executive Summary
a. Company Description – An eco-friendly “green” store that sells package free organic groceries, refillable personal care products, sustainable products, convenient reusable life-style products, recyclable and biodegradable containers and carry ons, and is run on renewable energy
Our mission as a company is to bring affordable environmentally friendly products to consumers in order to help combat the increasingly disastrous effects of climate change.
Our vision is to provide reliable environmentally friendly goods to help demonstrate the eaze in which people can cut back on their carbon footprints.
c. Goals – Make eco-friendly shopping easier, provide
d. Core Competency and Sustainable Competitive Advantage
This is the company profile, you only need to write the marketing strategy, the company’s advantages you can just write what you think is good
Marketing Strategy
a. Product Strategy
b. Price Strategy
c. Promotion Strategy
d. Place (Distribution) Strategy
