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Avoid opinion without using clear logic based on reputable sources. This assignment requires you to use authoritative sources such as Statista accessible online via the library.
• Whilst the case study does have useful information you should use your independent research from other sources (such as the company’s annual report) to support your analysis.
• The word count limits the amount that you can say. Think carefully about how you use the word count at your disposal to make the key points. For example, do not waste words on an overly long introduction.
HoAS Approved: 03/05/2022 HoC (if any concerns are raised) EE Approved: 08/05/2022
• Ensure that your essay applies critical thinking and can show strong reasoning.
• There is no ‘right’ answer in terms of your recommendation/s but your recommendations should be well reasoned and supported. This assignment is for you to demonstrate your understanding of what you have learnt on this course, and to demonstrate that you are able to undertake independent research, evaluate a variety of information sources and
